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Bryan Sullivan Speaks to Axios About College Athletes Gaining Access to Luxury Housing Through NIL Income
Bryan Sullivan recently weighed in on a new generation of college athletes affording luxury apartment buildings through NIL income in Axios. Several of Duke University’s Division I basketball players recently made headlines for living in Durham’s most high-end apartment building, which is possible through new NCAA guidelines that enable players to get paid for their name, image and likeness.
Bryan explains to Axios that NIL agreements are “no different than any other influencer agreement or endorsement agreement that I’ve done.”
The article adds that despite recent changes, there are still certain rules that student athletes must comply with, and any NIL deals that exceed $600 are subject to independent review.
“You can’t just use it to funnel money to an athlete in violation of the NCAA rules,” he concludes.