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Month: March, 2026
Bryan Sullivan Speaks to Axios About College Athletes Gaining Access to Luxury Housing Through NIL Income
Category: News, Press | Friday, March 27th, 2026 | Comments Off on Bryan Sullivan Speaks to Axios About College Athletes Gaining Access to Luxury Housing Through NIL Income
Bryan Sullivan recently weighed in on a new generation of college athletes affording luxury apartment buildings through NIL income in Axios. Several of Duke University’s Division I basketball players recently made headlines for living in Durham’s most high-end apartment building, which is possible through new NCAA guidelines that enable players to get paid for their name, image and likeness.
Bryan explains to Axios that NIL agreements are “no different than any other influencer agreement or endorsement agreement that I’ve done.”
The article adds that despite recent changes, there are still certain rules that student athletes must comply with, and any NIL deals that exceed $600 are subject to independent review.
“You can’t just use it to funnel money to an athlete in violation of the NCAA rules,” he concludes.
Read the full article in Axios.
Bryan Sullivan Analyzes the Potential Fallout from Alan Ritchson’s Altercation with Neighbor in Page Six
Category: News, Press | Wednesday, March 25th, 2026 | Comments Off on Bryan Sullivan Analyzes the Potential Fallout from Alan Ritchson’s Altercation with Neighbor in Page Six
Bryan Sullivan recently spoke to Page Six about “Reacher” star Alan Ritchson’s recent altercation with his neighbor, weighing in on whether or not the actor could still face a lawsuit after the investigation was closed by authorities.
Bryan tells Page Six that he believes Ritchson and his neighbor may agree to mutual protective orders, but that a lawsuit from either party is not out of the question.
“In America, anyone can sue anyone for anything,” Bryan explains. “The neighbor can sue him for assault and battery, but, based on what I’ve read, Alan has a strong affirmative defense of self-defense and defending his children, and Alan could also sue the neighbor for assault and battery.”
Read the full article in Page Six.
Bryan Sullivan Speaks to Glossy on the Rise of Monobrand Perfume Stores
Category: News, Press | Tuesday, March 24th, 2026 | Comments Off on Bryan Sullivan Speaks to Glossy on the Rise of Monobrand Perfume Stores
Bryan Sullivan recently weighed in on the rapid increase of monobrand perfume storefronts, both in New York City and across the globe, in Glossy. Estée Lauder Companies recently opened four storefronts for its perfume and beauty brands along Prince Street in Soho, joining the long list of monobrand perfume stores popping up in the city in recent months.
Bryan explains that new and established brands alike have an incentive to open up storefronts in high-end, iconic shopping areas in fashion hotspots like New York, Paris, London, and Berlin.
“After Covid, there’s this drive to be seen as having some level of brick-and-mortar that is in a high-end area,” Bryan tells Glossy. “Newer brands might be raising a lot of money and taking on debt in order to make that launch, so they have that cachet. And the more established brands look at it as kind of a crowning achievement, showing that they have made it to the elite luxury levels.”
The article adds that as high-end department stores like Saks Fifth Avenue and Neiman Marcus face uncertain futures and online shopping becomes the default, opening a storefront offers a level of security in the fragrance world, where the vast majority of sales take place in person.
“If you want to be luxury, you have to look like luxury,” he concludes.
Read the full article in Glossy (subscription required).